Task A1.2 is part of the "Observe" phase in the Viability Canvas methodology, specifically within the "Define the System-in-Focus" step (Step A1). This task instructs you to "Define the System-in-Focus" by selecting the specific organizational level that will be the primary subject of your VSM analysis.
The purpose of this task is to make a deliberate decision about which specific organizational unit will be the focus of your analysis. This serves several important functions:
- Establishing boundaries: Clearly defining what is included in and excluded from your analysis
- Managing complexity: Limiting the scope to make the analysis manageable
- Creating clarity: Ensuring everyone involved understands exactly what is being analyzed
- Focusing effort: Preventing distraction by details at other organizational levels
- Enabling recursion: Allowing for the application of VSM principles at a specific level
By defining your system-in-focus, you create a clear foundation for all subsequent analysis and design steps, ensuring that your work remains coherent and targeted.
To define your system-in-focus effectively:
- Review your recursion diagram from Task A1.1:
- Look at the different organizational levels you've mapped
- Consider which level would be most valuable to analyze
- Select one specific system as your focus:
- Choose the organizational unit that aligns with your improvement goals
- Consider factors like your sphere of influence, current pain points, and strategic priorities
- Remember that this unit should be viable in its own right
- Clarify the boundaries of your selected system:
- Identify what is included within this system
- Determine what constitutes its environment
- Define its relationship to higher-level systems
- Prepare your Canvas for the system-in-focus:
- Use a large format (e.g., A0 size) to provide ample space
- Write the name of your system-in-focus prominently
- Post it where it will be visible throughout your analysis
- Document your selection with clear rationale:
- Note why this particular system was chosen
- Record how it relates to other recursion levels
- Explain the value expected from analyzing this specific level
In the retail organization example:
- After reviewing the recursion diagram, you might select "Bike Shop" as your system-in-focus
- This choice encompasses all bicycle-related operations while remaining a manageable scope
- The environment would include customers, suppliers, and competitors
- The higher recursion level would be "The Sports Mall"
- You'd note that focusing on this level allows you to address coordination issues between sales, repairs, and parts departments
By making this deliberate choice, you establish a clear foundation for your subsequent analysis of the Bike Shop's viability.
Defining the system-in-focus works well because:
- It creates discipline: Forces clarity about what is and isn't included in the analysis
- It prevents scope creep: Helps maintain focus on a specific organizational level
- It enables depth: Allows for thorough analysis of one system rather than superficial coverage of many
- It supports communication: Ensures everyone involved is aligned on what's being examined
- It respects VSM's recursive nature: Acknowledges that while VSM can be applied at any level, focusing on one level at a time produces better results
When implementing this step for your own organization, be prepared to revisit your choice if you discover that a different level would be more productive for analysis. The goal is to select the level that offers the greatest insight and opportunity for improvement.